Car News

Ford and Google Present Tech Evolution at LA Auto Show

Did you miss this year’s Los Angeles Auto Show in November? If so, you missed some exciting things.

The show kicked off on November 19 with a special keynote address from Jim Farley, Executive Vice President of Global Marketing, Sales and Service for Ford Motor Company. Joining Farley was Tarun Bhatnagar, Director of Google Maps for Business.

Together, the pair shared their experiences in bringing their respective innovations to fruition as the industry continues to evolve.

“We are excited to have influential auto tech players like Ford and Google participating in the LA Auto Show’s Connected Car Expo,” said Lisa Kaz, president of LA Auto Show and Connected Car Expo. “The demand for connectivity on the road is very clear to auto manufacturers and technology giants alike, as CCE continues to draw nationwide attention and innovative exhibitors.”

Ford continues to make advancements in expanding the connected car experience and creating the building blocks that are helping redefine the customer experience. Today, Ford has more than seven million cars on the road that utilize SYNC, Ford’s in-car technology, to connect their devices to smartphones and plans to grow that number to 14 million by 2015.

Learn more about the LA Auto Show here.

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