What’s better than going to Aspen? Going to Aspen in a 2016 Kia Optima.

In case you haven’t been, here’s a little info about the locale. Aspen, in Colorado’s Rocky Mountains, is a ski resort town and a year-round destination for outdoor recreation.

They even have a slogan, “defy ordinary.” Of course, there isn’t anything ordinary about Aspen. At an elevation of 8,000 feet, the air in Aspen is crisp, clear and refreshing. Taking a breath is almost like having a tall glass of water. And, since the area isn’t densely populated, the scenery is stunning. Everywhere you look it’s postcard-pretty.

Speaking of pretty, the 2016 Kia Optima is quite the looker. Kia says that the Optima is “not your average midsize sedan,” and the fame that NBA player Blake Griffin gave to the Optima when he jumped over one to dunk a basketball doesn’t hurt either.

We’ll have more about the new Optima soon but in the meantime, feast your eyes on our Instagram photo gallery. FYI, the 2016 Kia Optima is being manufactured in Georgia and starts at $21K. It goes on sale in November of 2015.

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