Porsche’s new sports car SUV combo has been named!
The yet-to-be-released vehicle will bear the name Macan. The name Macan is derived from the Indonesian word for tiger and combines suppleness, power, fascination and dynamics– core characteristics of the new off-road car.
“The Macan combines all sports car characteristics with the benefits of a SUV and is a genuine Porsche”, said Bernhard Maier, Executive Vice President Sales and Marketing of Porsche AG. “The name of a new Porsche has to fit with the brand, sound good in very many languages and dialects and evoke positive associations.”
As the fifth Porsche model line, the Macan is a central plank of Porsche’s new strategy for 2018, by which the sports car manufacturer wishes to expand its model portfolio. Porsche intends the Macan to emulate the success of the Cayenne.
The SUV will start coming off the production lines in Leipzig, Germany in 2013.